OES Code: 130110

LOS ANGELES COUNTY

JOB KEY FOR MARKETING, ADVERTISING, & PUBLIC RELATIONS MANAGERS

Marketing, Advertising, and Public Relations Managers formulate marketing policies, direct sales activities, and plan, organize, and direct advertising and public relations activities for a department, an entire organization, or on an account basis.

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PROJECTED ESTIMATES OF EMPLOYMENT (excluding self-employed)

Number Working in this Occupation --- Year --- 1995 2002		Percent Change	Increase/ Decrease	Additional Openings Due to People Chang- ing Occupations or Retiring	Sum of Increase/Decrease and Additional Openings
24,730	31,050	26%	6,320	3,930	10,250

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HOW TO FIND BUSINESSES MOST LIKELY TO HIRE MARKETING, ADVERTISING, & PUBLIC RELATIONS MANAGERS IN LOS ANGELES COUNTY

The following are the types of firms that employ the most workers in this occupation within this county. They are listed in order from largest to smallest.

Industry Code (SIC)	Industry Title
7812	Motion picture & video tape production
7311	Advertising agencies
5511	Motor vehicle dealers (new & used)
8743	Public relations services
5812	Eating places
7389	Business services, all other
5311	Department stores
5065	Electronic parts/equipment, all other, wholesale

Look in the yellow pages of the phone book under the above or similar industry titles, or look in employer directories in libraries. Directories such as Business Prospector, California Services Register and those by chambers of commerce often list firms by Standard Industrial Classification (SIC) code.